The question I didn't ask... The facts that were not given and the dirty word "millennial" defined. NEWaukee had an idea; to have actual millennials react to the study of millennials. The intellect that ensued was gripping.
How was this survey and panel discussion different?
This survey quantified the “gut feel” Milwaukee pros and developers needed to start making changes in our workplaces, our community and our generation. This survey the panelists reacted to was unique; in that it was location specific to millennials in Southeastern Wisconsin.
Top 5 Takeaways
Important to millennials in Southeastern Wisconsin :
2.) Transportation - 73% wants their transportation onsite
3.) Wellness - 60% want a wellness culture in the workplace
4.) Space use - collaborative space but have own private space
5.) Vibrancy - walkable amenities
Of 4 panelists, 2 were men and 2 were women. The host had interests in commercial real estate. He began by asking how each panelist arrived to the discussion. Would arriving by BidRide, by car, by carpool, or by Bublr say something about an entire generation of people born between 1980-2000?
Testing the theory; we arrived at the conclusion that "millennials" in southeastern Wisconsin prefer to have transportation nearby but frequent walkable amenities throughout their day. When asked; "If I offered you the same position, paid you more, but didn't have any parking; would you work for me?" Each would consider taking the new job and weigh out the values.
When discussing safety, one panelist revealed he subscribed to his neighborhood association e-mails. Panelists agreed that media has made our generation more aware of the dangers and each agreed that using "safe sense," traveling in pairs and talking to friends regularly is necessary. Key-fabs in the workplace were a safety feature that was appreciated.
The wellness topic gave major insight to influence others and be heard.
sustainability, technology and fashion.